Archives
Categories
  • How to Move Rankings Up On Older, Existing Content - Whiteboard Friday May 16, 2013
    Posted by randfish Many owners of established, older pages are facing a similar issue: they've been ranking decently for a keyword for some time, but they want to move into the coveted number one spot. However, older pages don't drive a ton of new press, new social signals, or awareness. If you want to boost your rankings for the same keyword you […]
  • Mozscape API Wiki Update May 16, 2013
    Posted by Zach Corleissen Greetings, Mozfolk! My name is Zach, and I'm a technical writer here at SEOmoz. We've consistently heard from you that Mozscape needs better documentation. I'm pleased to tell you: your requests have been granted! The Mozscape wiki just underwent a thorough update and review by developers, help teamsters, and testers. […]

It is really know secret that choosing keywords is a critical foundation for any search engine optimization campaign. Here are a few tips on keyword strategy:
1. Don’t reinvent the wheel.- Unless you have a revolutionary new concept, you have competition. Utilize your competitors to see where they are concentrating their efforts. Leverage off of them.
2. Commercial Tools- There are some amazing tools and if you have the time to learn them, they can be a great asset for your firm. Often times they require some basic SEO knowledge and a subscription fee.
3. Google Keyword tool- The sponsored links or Adwords data can show you search volumes and give you a general idea on the trending of keywords for your site. This tool also generates keywords based upon your content, which is great to analyze how the search engines will perceive your site.
4. Hire Clickexplosions- Propel your business off of our experience. Run your business, which is what you do best and let us handle your internet marketing.
Request a free SEO Quote today from Clickexplosions.

One Response to Choosing Effective Keywords